Fly the Flag Friday the new post-2010 World Cup jacket that Football Friday is wearing to keep South Africans focused on the positive.
According to Brand South Africa, the originators of the Fly the Flag Friday campaign, they will be encouraging South Africans to wear the colours of their flag, to keep flying the flag on their vehicles and at their homes and offices, and to embrace the spirit created during Africa's first, full-colour World Cup.
It is important for South Africans to remember that feeling of unity that we all felt during the run-up to the start of the 2010 World Cup. It is important for all South Africans never to foget the feeling of pride when an unprecedented crowd of hundreds of thousands of people in yellow jerseys, waving flags and blowing vuvuzelas lined the streets in Sandton to see Bafana Bafana before the tournament to wish them luck.
The Fly the Flag Friday campaign urges people to:
- Wear the colours of South Africa's flag or the shirt of one of the national teams – Bafana Bafana, the Springboks or the Proteas – every Friday.
- Fly the flag at home and in the office.
- Buy South African goods to help create jobs and grow the economy.
- Once a month, give an hour (or more) of their time to helping other people.
"By continuing to stand together, there is nothing we cannot do," Miller Matola, chief executive of Brand South Africa, said this week. "As our visitors go home, let us remind them to keep coming back to South Africa, because we are a nation proud of its achievements, and a country that is open for business."
Why not check out the Fly the Flag Friday campaign (you can also click their logo in our right sidebar).











